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Privacy Policy

Effective Date: February 26, 2026

Data Point Marketing (“we,” “us,” or “our”) operates the website datapoint.marketing and associated applications. This Privacy Policy explains how we collect, use, disclose, and protect your information when you use our services, including our Meta (Facebook) integrated application.

1. Information We Collect

When you use our application, we may collect the following types of information:

  • Meta Account Data: When you authorize our application, we receive an access token that allows us to access your Meta Ads account data. This includes ad campaign information, ad performance metrics, account identifiers, and related advertising data.
  • Authentication Information: We collect the access tokens generated through Meta’s OAuth authorization flow to maintain your authenticated session.
  • Usage Data: Basic information about how you interact with our application, such as access times and features used.
  • SMS/Text Messaging Opt-In Data: If you opt in to receive text messages from us through a form on our website, we collect your name, phone number, and consent status so we can send you the messages you signed up for.

2. How We Use Your Information

  • To retrieve and display your Meta Ads account data for reporting and analytics purposes.
  • To generate and manage access tokens that enable the connection between our application and your Meta Ads account.
  • To provide, maintain, and improve our services.

3. Data Sharing and Disclosure

We do not sell, rent, or trade your personal information to third parties. We may share your information only in the following circumstances:

  • With Your Consent: We may share information when you have given us explicit permission to do so.
  • Service Providers: We may share data with trusted service providers who assist us in operating our application, solely for the purpose of performing services on our behalf.
  • Legal Requirements: We may disclose information if required to do so by law or in response to valid legal processes.
  • SMS Opt-In Data: Phone numbers and consent records collected for text messaging are never sold, shared, or disclosed to third parties or affiliates for marketing purposes. This data is used only to send you the messages you opted in to receive and is shared only with the SMS service provider we use to deliver those messages.

4. Data Retention

We retain your Meta Ads data and access tokens only for as long as necessary to provide our services to you. When you disconnect your Meta account or request deletion, we will delete your access tokens and any cached data within 30 days.

5. Data Security

We implement reasonable security measures to protect your information from unauthorized access, alteration, disclosure, or destruction. Access tokens are stored securely and transmitted over encrypted connections (HTTPS).

6. Your Rights and Choices

  • Access: You may request a copy of the data we hold about you.
  • Deletion: You may request that we delete your data at any time by contacting us at the email below. Upon request, we will delete all stored access tokens and associated Meta Ads data within 30 days.
  • Revoke Access: You can revoke our application’s access to your Meta account at any time through your Facebook Business Integrations settings.

7. Meta Platform Data Use

Our use of information received from Meta APIs adheres to the Meta Platform Terms and Developer Policies, including:

  • We only request permissions necessary for our application’s functionality.
  • We do not use Meta data for purposes unrelated to our application’s stated functionality.
  • We do not transfer or sell Meta data to data brokers, information resellers, or any other third parties.

8. Children’s Privacy

Our services are not directed to individuals under the age of 13. We do not knowingly collect personal information from children under 13.

9. Text Messaging (SMS) Program

If you opt in to receive text messages from Data Point Marketing through a form on our website, the following terms apply to that SMS program:

  • Types of Messages: You may receive appointment confirmations, reminders, and follow-up messages related to services you have requested.
  • Message Frequency: Message frequency varies depending on your interactions with us.
  • Message and Data Rates: Message and data rates may apply, depending on your mobile carrier plan.
  • Opting Out: You can opt out of receiving text messages at any time by replying STOP to any message. For help, reply HELP or contact us using the information in Section 12 below.
  • No Data Sharing: SMS opt-in data and phone numbers are not shared with third parties for marketing or promotional purposes.

10. Cookies and Tracking Technologies

Our website may use cookies and similar tracking technologies to operate the site, remember your preferences, and understand how visitors use our site. You can control cookies through your browser settings; disabling cookies may affect some site functionality. We do not use cookies to collect SMS consent information, which is collected only through the opt-in form itself.

11. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. We will notify you of any changes by posting the new Privacy Policy on this page and updating the effective date above.

12. Contact Us

If you have any questions about this Privacy Policy, wish to exercise your data rights, or want to request deletion of your data, please contact us at:

Data Point Marketing
Email: plandis@datapoint.marketing
Website: datapoint.marketing